Clinical Associate Professor of Marketing, Mason School of Business
About Dawn Edmiston
Dr. Dawn Edmiston is Clinical Associate Professor of Marketing in the Raymond A. Mason School of Business. She is the recipient of the W&M BBA Class of 2016 Faculty Excellence Award and has earned numerous teaching honors to include the Society for Marketing Advances Cengage Pride/Ferrell Innovations in Teaching Award and Marketing Management Association AxcessCapon Teaching Innovation Award.
Prior to her career in academia, Dr. Edmiston held marketing management roles with IBM Business Consulting Services, PricewaterhouseCoopers Management Consulting Services, and Discovery Communications (Discovery Channel, TLC, Animal Planet, Travel Channel and Discovery Channel Online). She has also consulted for organizations such as the Fred Rogers Center and Public Broadcasting Service (PBS) and has been quoted in Fortune, NBC News, U.S. News & World Report and Variety.